No Difference: Drink Well and Do Good

Companies must, play a crucial role in supporting the nonprofit sector, forging collaborations capable of creating a positive, concrete, and lasting impact. It is precisely from this profound belief that the No Difference project was born, a vegan and anti-speciesist wine produced ethically and sustainably, with full respect for the planet and all its creatures, both humans and animals.

The No Difference Project and Animaliberaction

No Difference is the wine dedicated to Animaliberaction , the anti-speciesist association that fights to defend the rights of animal friends and change the world into a better, kinder, more compassionate and " humane place".

The goal is as simple as ambitious: making wine a spokesperson for vegan values, inspiring the omnivorous world and promoting a more ethical and conscious consumption style.

An innovative model of collaboration

Thanks to its partnership with Goodify , InVinoVegan transforms a portion of No Difference purchases into charitable donations to Animaliberaction. What's more, the donation process allows customers to decide who to donate to, thus involving other organizations, shelters, and sanctuaries.

The official presentation at Vegenova

The official launch of No Difference will take place during the Vegenova , an absolutely unmissable event which will take place in Genoa on 26 and 27 April 2025.

At the InVinoVegan stall, it will be possible to taste No Difference for free, while the bottles will be available for purchase at the boot of  Animalieraction .

A special opportunity to discover a wine that combines love, activism, and anti-speciesism, and to support an important cause with a simple gesture.

Drink well and do good

No Difference is not just a wine, but an invitation to toast to life, in all its forms, without distinction of species. Each glass contains a story of love, passion, and dedication to a kinder and sustainable future. Drinking well and doing good is truly possible (as long as you truly want it)!

And now let's go and discover No Difference